Base Costs for Yoast SEO Premium
The Yoast SEO Premium plugin costs $99/year for one website. This includes access to advanced tools like multiple focus keywords, internal linking suggestions, and the redirect manager if you change the name of a page or post.
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SEO Service Pricing
Per Page Optimization: For professional SEO specialists to fully optimize each page using Yoast Premium, costs typically range from $100–$500 per page depending on page complexity and the content that needs improvement
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Full Website Optimization: For websites with 20–50 pages, costs can range from $1,000–$5,000+. This includes setting up Yoast Premium, optimizing content and meta descriptions, technical fixes, and keyword integration
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Comprehensive Services
High-end SEO agencies may charge monthly retainers of $2,000–$5,000+ for ongoing optimization and reporting, especially for mid level or enterprise level businesses looking for long-term improvements.
.DIY SEO/AEO versus PRO SEO/AEO
If you’re familiar with SEO and the Yoast plugin, you can reduce costs by optimizing pages yourself. Yoast Premium’s built-in tools and academy access can guide you through the process. Yes, it’s time-consuming watching all of the how-to videos, but if have time, you geek out over stats and you want to see some real-time results, it’s totally worth it.
The final pricing depends on whether you need technical SEO audits, content rewrites, or advanced keyword research alongside Yoast setup. If so, there’s quite a bit of time and expertise involved so be prepared to invest a minimum of $1000 for a multi-page website.
Learn More about DIY SEO
To see if you’re up for the challenge, read my article on DIT Search Engine Optimization here.
Learn what featured snippets and evergreen content is and how to create it here.
Read about unlocking the power of your keywords to optimize your brand and your website here.
Learn about AEO/Answer Engine Optimization here.
Or go totally off-topic and learn about Social Media Strategies here.